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Tradier raises Series A Funding led by Devonshire Investors

Financing to support the growth in Tradier API adoption and to expand cloud brokerage offering

Charlotte, North Carolina - April 23, 2014 — Tradier Inc. today announced a Series A round of financing led by Devonshire Investors, a private investment firm affiliated with the owners of Fidelity Investments, and joined by existing angel investors. Tradier is the industry leader for trading APIs and a next generation, cloud-native brokerage platform. Tradier wraps the whole stock market into simple APIs for developers to build stock market and trading apps. Tradier fosters a vibrant community of developers, traders and providers, delivering choice, value and innovation to the self-directed financial market. The investment will accelerate Tradier’s product development, and support rapid growth in developer adoption and engagement. David Jegen, Managing Director at Devonshire Investors will join the Tradier Board.

"The need for an open API that is focused on simplicity, performance, independence and cost is a fundamental gap in financial services. Like Stripe in the payments industry, Tradier APIs enable developers of retail trading tools to embed rich trading, real-time market data and brokerage functionality directly into their platforms," said Dan Raju, Co-Founder and CEO of Tradier. "Trading platform providers and developers are the most innovative participants in retail trading, yet they have lacked the kind of robust and open APIs now common in other industries. Tradier allows this vibrant ecosystem to integrate trading and market data in a matter of days instead of months."

"Tradier is already gaining significant traction among providers of trading tools and analytics to the highly profitable active trader segment,"" said David Jegen, Managing Director at Devonshire Investors. "As the first cloud-native brokerage built for the developer community, we are excited to see how this community will expand and the creative ways in which live trading will be embedded into new applications built by digital advisors, media sites and financial educators."

Tradier is the first total brokerage engine built from the ground-up on a secure and scalable cloud framework by a team of experienced technologists and brokerage industry leaders. Tradier is readily bringing the power of retail financial markets to the fingertips of developers and companies offering tools for investors.

About Tradier Brokerage Inc.

Tradier Brokerage, Inc. — a member FINRA and SIPC is an independent subsidiary of Tradier, Inc. The Brokerage API enables entrepreneurs, businesses, developers and active traders to solve their trading and brokerage challenges using independent content and tool providers of their choice — at simple and competitive prices.

About Tradier, Inc.

Tradier, Inc. is a cloud-based financial services provider and brokerage API company that offers a groundbreaking platform to serve Platform Providers, Advisors, Developers and Individual Investors. Tradier delivers an innovative set of fully hosted API's, modules and "out of the box" tools that are leveraged by a growing list of providers seeking to create innovative trading and investing experiences.

Created by developers, Tradier is a technology linchpin that works with organizations that want to democratize access to data, trade execution, low cost trading and market connectivity through cloud access. In addition, Tradier's APIs empowers third-party developers to build applications such as algorithmic and robotic trading systems.

The Tradier solution features REST-based and Streaming APIs, and turnkey tools that deliver speed, choice and simplicity – all on a secure platform.


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