TradierOur Story

Built to Open up Wall Street. For everyone.

Tradier was founded on a simple but radical idea: the infrastructure of financial services shouldn’t be locked behind the walls of legacy institutions. It should be open, accessible, and powerful enough for anyone to build on, trade through, or innovate with.

Traders and developers at work across the Tradier office floor
Where It Started

We saw the problem from the inside.

Before Tradier existed, several of its founding team spent years working inside the traditional brokerage industry. They understood firsthand how the system worked — and more importantly, how much of it was holding people back.

The act of investing was locked within the four walls of legacy brokerage firms. If you wanted to offer a trading platform, build a digital advisory, or give your customers access to the markets, you had to rebuild the entire financial infrastructure yourself. That meant years of work and millions in capital before a single trade could be placed. Most people never even tried.

They saw what Stripe had done for payments and Twilio had done for communications — taking complex, legacy infrastructure and making it accessible through simple, modern APIs. The same thing needed to happen for financial services. So in 2012, they set out to build it.

Traders packed shoulder to shoulder on a legacy exchange floor
12+ Years Later

The ecosystem we envisioned.

What started as a founding team’s mission is now one of the most active brokerage platforms in the US — built by enabling others, not doing it all ourselves.

100+

Connected Partner Platforms

1B+

API Calls Per Month

86K+

Smart Options Trader Newsletter Subscribers

$10B+

in Trades Processed

12+

Years Powering Active Traders

Infinite

Possibilities For the Future

Today Tradier powers everything from individual traders managing their own accounts to fintech companies building the next generation of financial products. The ecosystem that was just an idea in 2012 is now a community of traders, developers, innovators, and partners — all building on the same open infrastructure.

On the network effect: We launched the API and now you have companies building APIs on top of our APIs, educators teaching on the tools developers are building, and traders using all of it. The amount of value that creates — we could never have created that by ourselves.


The People Behind Tradier

Deep industry knowledge. Long-term commitment.

The team that built Tradier came from inside the financial industry — from firms like TradeKing, E*Trade, Bank of America, Scottrade, and KPMG. They didn’t just understand the problem from the outside. They lived it. And most of them have been building the solution together for over a decade.

Our Mission

More than a brokerage. A community built for what’s next.

Tradier’s mission is to democratize financial markets by providing the tools, infrastructure, and knowledge that empower traders and builders to succeed — on their own terms.

We believe the future of finance belongs to the builders, the innovators, and the traders who refuse to accept that the system can’t be better. We exist to give them the infrastructure to prove it.