eSignal's Craig Russell joins Tradier as Product SVP and Chief Evangelist

Charlotte, North Carolina - March 18, 2014 — Next generation trading API and brokerage platform Tradier Inc. today appointed Craig Russell to be its Senior Vice President of Product and Chief Evangelist.

In his new role, Russell reports directly to Tradier Chairman and CEO Dan Raju. Russell primarily will be responsible for Tradier's Product and Developer Evangelism, Platform Engagement and Product Roadmap. Prior to joining Tradier, Russell served as Director Active Trader Products for Interactive Data, and was responsible for the successful growth of the firm's flagship e-Signal platform and its partner ecosystem.

To fill this critical leadership role, Raju explained, Tradier sought a candidate with an established track record of creating and managing vibrant, productive ecosystems, as well as a proven leader who understands trading platforms and developer-driven API technologies.

"Craig brings deep leadership experience and a strong track record of enabling great trading experiences through engaging platform providers" Raju said. "His ability to inspire platform providers to succeed and developers to innovate is a critical need for Tradier. Craig has a genuine commitment to quality and completely understands innovation through iterative product lifecycles."

Jeyashree Chidambaram, vice president of Trading Technologies at Tradier, said Russell also understands the value of robust trading platforms, and the "magic" that great trading engines can create in the industry.

"Craig's deep understanding of the Trading APIs and changing market data needs of platforms will help Tradier offer newer innovative products," Chidambaram said.

"I'm extremely excited for the opportunity to join the Tradier team of technologists, a group that has created a ground-breaking business model," Russell said. "I'm looking forward to working with our platform provider, developers and the Tradier family on this exciting, innovative journey."

About Tradier Brokerage Inc.

Tradier Brokerage, Inc. — a member FINRA andSIPC is an independent subsidiary of Tradier, Inc. The Brokerage API enables entrepreneurs, businesses, developers and active traders to solve their trading and brokerage challenges using independent content and tool providers of their choice — at simple and competitive prices.

About Tradier, Inc.

Tradier, Inc. is a cloud-based financial services provider and brokerage API company that offers a groundbreaking platform to serve Platform Providers, Advisors, Developers and Individual Investors. Tradier delivers an innovative set of fully hosted API's, modules and "out of the box" tools that are leveraged by a growing list of providers seeking to create innovative trading and investing experiences.

Created by developers, Tradier is a technology linchpin that works with organizations that want to democratize access to data, trade execution, low cost trading and market connectivity through cloud access. In addition, Tradier's APIs empowers third-party developers to build applications such as algorithmic and robotic trading systems.

The Tradier solution features REST-based and Streaming APIs, and turnkey tools that deliver speed, choice and simplicity – all on a secure platform.